With your team for the Final Marketing Plan Assignment…
This will be a partial completion of your Marketing Plan final assignment.
Describe the company name (Netfilx), background, number of years operating, etc.
Conduct a situational analysis which includes customer, internal & external environment reviews and complete a SWOT analysis.
From the situational and SWOT analysis, develop a main problem/issue statement for the company.
Create 2-3 marketing strategy alternatives that you believe the company should consider to address the main problem you determine from the SWOT.
Create a document with brief info about your company, situational/SWOT analysis, what you think is the organizational problem and two or three marketing strategy alternatives.
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