Marketing Performance Measurement. Initial Postings: Read above topics and refl

Marketing Performance Measurement.
Initial Postings:
Read above topics and reflect on the assigned readings. Then post what
you thought was the most important concept(s), method(s), term(s),
and/or any other thing that you felt was worthy of your understanding in
each assigned textbook chapter.Your initial post should be based upon
the assigned reading for the week, so the textbook should be a source
listed in your reference section and cited within the body of the text.
Other sources are not required but feel free to use them if they aid in
your discussion.
Also, provide a graduate-level response to each of the following questions:
Using
the marketing strategy center concepts as a guide, describe how a
strategy that is entirely appropriate for a particular target market
might fail because of poor implementations in the logistics and
technical service areas.