Objective: Having identified a brand, your task in this assignment will be to de

Objective:
Having identified a brand, your task in this assignment will be to develop recommendations for how
your brand can grow sales revenues using each of the 4 strategies that are identified by the Ansoff
Matrix (market penetration, market development, product development, diversification).
Structure:
The submission will be due via CANVAS at 830 am on February 8th (sec F) or 11:30am on February 9th
(Sec G). The submission will be NO MORE than 15 pages (12-point times roman font and double
spaced). Title page is separate. Appendix is included in the 15 pages. Maximum File Size is 5 Megs
Pro Tip: use the format detailed in the grading rubric with subheads for each section of your
document. If you choose another way to format, please explain it in the first paragraph of your
document so that I can find the deliverables easily
BTW,he saidhe don’t want along essay

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