In MLA format, create a guidance tool to make sure customers are satisfied to th

In MLA format, create a guidance tool to make sure customers are satisfied to the company’s best ability. Please use at least 4 sources. Below are the topics I would like for you to cover:
– Discuss your role as a manager or business owner to create customer loyalty
– Discuss the role of your employees to help create customer loyalty
– Explain your process of dealing with difficult customers and customer complaints. Your reaction may differ if the conversation with the customer is face-to-face or on the phone so explain how that may impact your reaction. Also, customers can go online and discuss their experience with a business so discuss how you would deal with those customers
– Lastly, discuss how you can encourage customer loyalty