Case Study: IBM (Case, Instructions, and Sources will be uploaded shortly) The assignment questions will be the following: Ginni Rommety´s new role as CEO at $100 billion a year tech giant presents a catalogue of challenges to her leadership role: Do you share this view? If so critically evaluate some of the complexities and paramount challenges that she
faces as she attempts to transform IBM´s tech glory? Secondly, as a leading consultant how would you identify IBM´s effectiveness and efficiency balance? Is the business model sustainable in its current form and what recommendations
would you propose for the future? Discuss!
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