BUS 400 Module Six Assignment Guidelines and Rubric
Overview
Creativity and diversity can lead to outcomes that both maximize profit and enhance social well-being. Business leaders use measurable factors to help determine design and development decisions, “go” or “no-go” milestones, financial models, and many “what if” scenarios. In this process, the new product or service is considered as part of a system.
Scenario
You rocked your BMC and received a great response from the experienced project manager (PM). As you read the feedback, you realize that it’s now time to develop the financial component. In the comments, the PM also stated that no matter how good an idea is, to senior management, it’s a “no-go” if the new product or service does not produce sales.
In preparation for your funding pitch, which you will submit as your course project in Module Seven, the PM also warns that funding pitches are quick and decisive. Including too much information could overwhelm senior management, cause more questions, and erode the purpose of the funding pitch.
Prompt
The PM’s directive at this point is for you to develop a 24-month pro forma that demonstrates the potential profitability of the new product or service in an income statement. You will use the Module Six Assignment Template linked in the Guidelines for Submission section to complete this assignment.
You may use the current company’s income statement to project what can be added to the company’s profitability. This can be found in the company’s 10-K. Look to other companies in the marketplace with products or services similar to the one you are proposing as a basis for your projections. Additionally, you may use the company’s current year numbers and key assumptions based on your analysis of the market to project into the future. Remember, these numbers are purely speculative.
In the template, you will specifically address the following:
- Previous fiscal year: Identify historical information for the previous fiscal year.
- 24-month projections: Speculate projections for 24 months.
- Explanation of assumptions: Explain how you were able to speculate appropriate assumptions.
What to Submit
Submit the completed Module Six Assignment Template Word Document as a Word document. Sources should be cited according to APA style.
Module Six Assignment Rubric
Criteria | Exemplary (100%) | Proficient (85%) | Needs Improvement (55%) | Not Evident (0%) | Value |
---|---|---|---|---|---|
Previous Fiscal Year | Exceeds proficiency in an exceptionally clear, insightful, sophisticated, or creative manner | Identifies historical information from the previous fiscal year | Shows progress toward proficiency, but with errors or omissions; areas for improvement may include missing or incorrect information | Does not attempt criterion | 20 |
24-Month Projections | Exceeds proficiency in an exceptionally clear, insightful, sophisticated, or creative manner | Speculates projections for 24 months | Shows progress toward proficiency, but with errors or omissions; areas for improvement may include missing or unrealistic projections | Does not attempt criterion | 30 |
Explanation of Assumptions | Exceeds proficiency in an exceptionally clear, insightful, sophisticated, or creative manner | Explains ability to speculate appropriate assumptions | Shows progress toward proficiency, but with errors or omissions; areas for improvement may include explanations that are cursory, or assumptions that are not clearly stated | Does not attempt criterion | 30 |
Articulation of Response | Exceeds proficiency in an exceptionally clear, insightful, sophisticated, or creative manner | Clearly conveys meaning with correct grammar, sentence structure, and spelling, demonstrating an understanding of audience and purpose | Shows progress toward proficiency, but with errors in grammar, sentence structure, and spelling, negatively impacting readability | Submission has critical errors in grammar, sentence structure, and spelling, preventing understanding of ideas | 10 |
Citations and Attributions | Uses citations for ideas requiring attribution, with few or no minor errors | Uses citations for ideas requiring attribution, with consistent minor errors | Uses citations for ideas requiring attribution, with major errors | Does not use citations for ideas requiring attribution | 10 |
Total: | 100% |
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