BUS 225 Module Six Assignment Guidelines and Rubric
Overview
Business reports often communicate an analysis of a scenario or aspect of a business in relation to a strategic goal or need. These types of reports can include the status of the organization, stakeholder summaries, market trends, and financial statements. The main goal of business reports is to help leaders in developing strategies and making decisions or recommendations for the improvement of business. Additionally, business reports may also provide analysis of potential worst-case scenarios, solutions to issues currently faced by an organization, and a review of best practices and analogous situations faced by similar organizations.
Prompt
For this assignment, you will take on the role of a business manager who is in the planning phase of building a stakeholder summary report. You need an example from an organization in the same industry to get ideas and structure your report in the best way possible. You have identified the following report as a potential model:
- Estée Lauder 2020 Year in Review, Performance Highlight section (To view the full Performance Highlights report, scroll down until you have nearly reached the bottom of the webpage. Under ‘Build Your Own Report’, click on the box next to ‘Performance Highlights’ and then click the Download your Report button.)
Review the report and think about what story it tells you based on the numbers and visualizations provided. Address the following questions in your post. Make sure to use evidence to support your responses.
Content
- How does the report use data?
- How does it use specific contexts, terms, and figures?
Presentation
- How does the overall look of the presentation appeal to readers?
- How does the report meet or not meet its objective?
What to Submit
Complete the Stakeholder Summary Report in your Soomo webtext, download your completed work, and submit it in Brightspace for instructor feedback. You should write using a professional voice, and any sources should be cited according to APA style. Your assignment must be between 400 and 800 words in length.
Module Six Assignment Rubric
Criteria | Exemplary (100%) | Proficient (85%) | Needs Improvement (55%) | Not Evident (0%) | Value |
---|---|---|---|---|---|
Content | Exceeds proficiency in an exceptionally clear, insightful, sophisticated, or creative manner | Determines how the report uses data, contexts, terms, and figures | Shows progress toward proficiency, but with errors or omissions; areas for improvement may include incomplete assessment of how the report uses data, contexts, terms, and figures | Does not attempt criterion | 40 |
Presentation | Exceeds proficiency in an exceptionally clear, insightful, sophisticated, or creative manner | Determines how the report visuals appeal to readers and how the report meets or doesn’t meet its objective | Shows progress toward proficiency, but with errors or omissions; areas for improvement may include incomplete assessment of how the report visuals appeal to readers and how it meets or doesn’t meet its objective | Does not attempt criterion | 40 |
Articulation of Response | Exceeds proficiency in an exceptionally clear, insightful, sophisticated, or creative manner | Clearly conveys meaning with correct grammar, sentence structure, and spelling, demonstrating an understanding of audience and purpose | Shows progress toward proficiency, but with errors in grammar, sentence structure, and spelling, negatively impacting readability | Submission has critical errors in grammar, sentence structure, and spelling, preventing understanding of ideas | 10 |
Citations and Attributions | Uses citations for ideas requiring attribution, with few or no minor errors | Uses citations for ideas requiring attribution, with consistent minor errors | Uses citations for ideas requiring attribution, with major errors | Does not use citations for ideas requiring attribution | 10 |
Total: | 100% |
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