You work for a small psychology consultancy, which has just been brought in to a

You work for a small psychology consultancy, which has just been brought in to advise a young start-up on their learning and development activities and strategy. The start-up is called Ikigai, the ancient Japanese concept for “a reason for being”. The company has developed a series of holistic therapy businesses ideas, including an app. The company is now rapidly expanding and recognises the need to formalise learning and development; they are asking you to provide an advisory report drawing on current evidence.