Overview In part 3 of your business consulting plan, due in week 9, you will foc

Overview
In part 3 of your business consulting plan, due in week 9, you will focus on how the company leadership should
execute your recommendation. A communication plan is an essential element in the successful implementation
of any major change at a company. This activity will allow you to draft a communication plan and submit it for
feedback, before incorporating it into your week 9 assignment.
Instructions
Complete the activity directly on this template. Save it and submit it through the link in your course.
Read the instructions for each part and answer all the questions using complete sentences, in your own words.
Do not copy and paste from any source. Be sure to cite your sources.
This course requires the use of Strayer Writing Standards. For assistance and information, please refer to the
Strayer Writing Standards link in the left-hand menu of your course. Check with your professor for any
additional instructions

Instructions: Write a two-page APA report answering the questions below. Do not

Instructions:
Write a two-page APA report answering the questions below. Do not just answer the questions, but use the questions to formulate your report. Your paper should demonstrate thoughtful consideration of the ideas and concepts presented in the course and provide new thoughts and insights relating directly to this topic. Your response should reflect scholarly writing and current APA standards. Be sure to adhere to University’s Academic Integrity Policy.
Questions to be answered in your report:
The Athletic Director and Coach of the women’s softball team at a large public university are trying to decide to which of these two players they will offer an athletic scholarship (i.e., an opportunity to attend the university for free in exchange for playing on the university’s softball team). Take the following steps to determine which player had the better batting average over the two-year period provided in the table, and use your results to advise the Athletic Director and Coach on their decision. 1.
Calculate the batting average of each player for her junior year; then also calculate the batting average of each player for her senior year. Which player would this analysis lead you to choose?
Calculate the batting average of each player for her combined junior and senior years. Which player would this analysis lead you to choose?
After considering both of your analyses, which player would you choose? Why?
Prepare a report on your findings for the athletic director and coach of the college program. Focus on clearly explaining the discrepancy in your two analyses.
Requirements of the assignment:
All papers must follow all APA requirements including an abstract. (10% deduction if not)
All papers must have a reference page. The textbook is an acceptable source.
Body of the paper 2 -3 pages, no more or less.
Title page, abstract, and reference pages are required. However, they do not count towards any page count.
Writing should reflect an understanding of the chapter’s basic concepts, thorough research, and logic and critical thinking skills.
The introduction is attention getting with sufficient background information to establish the topic and a clear thesis statement.
The conclusion summarizes the main points and leaves the reader with a strong comprehension of the paper’s significance and the author’s understanding.
Grammatically correct – No spelling, grammar, or mechanics errors.
Do not use the first person. (10% deduction if used)
Textbook:
Anderson, D.R., Sweeney, D.J., Williams, T.A., Camm, J.D., Cochran, J.J., Fry, M.J., & Ohlmann, J.W. (2016). Quantitative Methods for Business, (13th ed.). Cengage Learning.
ISBN-13: 9781285866314
ISBN-10: 1285866312

Previous item Page 4 of 4 INSTRUCTIONS Overview For this case study, you will co

Previous item Page 4 of 4
INSTRUCTIONS
Overview
For this case study, you will compare and contrast five different social media management tools.
Step 1: Research the follwing five social media content management tools and determine the best tool for your personal/professional brand or business website:
Hootsuite
Buffer
SocialPilot
MeetEdgar
Sendible
Step 2: Consider the following criteria while comparing the management tools:
Cost per month
How many social media channels per plan
List 5 product features
List 3 product negatives
Are there tutorials available?
Rate on a scale of 1 – 10 with 1 being the worst and 10 the best: Ease of navigation
Rate on a scale of 1 – 10 with 1 being the worst and 10 the best: Ease of embedding photos into posts
Rate on scale of 1 – 10 with 1 being the worst and 10 the best: Overall impression
Explain which product is best for your needs. Why is this tool for you?
Step 3: Gather and present your research using this template: Social Media Management Tool Spreadsheet
It is NOT editable. You need to make a copy of it and save it to your own Google Drive.
To do this, click on “File” and then “Make a Copy.”
From there, you can rename the document and choose where to save it in your Google Drive. Also, make sure to select “copy comments and suggestions.”
Step 4: Submit your spreadsheet to this assignment as either a link or an excel spreadsheet
To share a link from Google:
In the top right corner, click Share.
Click “Get shareable link” in the top right of the “Share with others” box.
Click the Down arrow next to “Anyone with the link.” down arrow icon and then choose “can comment.”
Finally, click “copy link” and a file link will be copied to your clipboard. Paste the link into this assignment in Blackboard.
If you do not have a Google account, you can sign up for one by visiting http://www.google.com, and clicking the blue “Sign In” button in the top right corner. (Note, if you have a Gmail address, you already have a Google account.)
If you haven’t used Google Docs before, here is a quick guide: https://gsuite.google.com/learning-center/products/docs/get-started/#!/
Please make sure you change your your sharing access to “Anyone with a link.” I cannot grade private work!

Purpose of the Project: This project is designed to illustrate the complete cost

Purpose of the Project:
This project is designed to illustrate the complete cost of keeping a credit card balance. Credit card abuse is by far the most destructive issue affecting people’s ability to become financially secure. If you have credit card debt, pay it off as quickly as possible. If you don’t have any credit card debt, congratulations! Don’t start accumulating it because it can be deadly.
Steps:
Purpose of the Project:
This project is designed to illustrate the complete cost of keeping a credit card balance. Credit card abuse is by far the most destructive issue affecting people’s ability to become financially secure. If you have credit card debt, pay it off as quickly as possible. If you don’t have any credit card debt, congratulations! Don’t start accumulating it because it can be deadly.
Steps:
Print and read these instructions. Print out answer sheet. You will input your answers into this Excel sheet and then upload.
Go Bankrate.com’s The True Cost of Paying the Minimum
https://www.bankrate.com/calculators/managing-debt/minimum-payment-calculator.aspx
The site has a form where you can put in credit card information which will calculate the amount of cost associated with carrying credit card debt. The higher the interest rate and the balance the more money you will ultimately lose.
Using this “Credit Card Calculator”, calculate the amount of money that will be lost in the form of interest and opportunity costs. I have provided an example for you. Use 2% as the minimum amount to pay with no other fixed amount.
Example
1
2
3
4
You (make up your own numbers)
Balance
10,000
2,000
750
1,500
3,200
Interest Rate
14%
16%
25%
16%
22%
Number of Months and Years until debt is paid
386 Months
= 32 years
Total payments
How much is interest?
$ 23,332
($10,000 Principle + $13,332 Interest)
$13,332
What did the results reveal to you? Write a brief summary on the effects of credit card debt on your overall financial health.
Using sources on the web, (quicken.com, money.com, yahoo finance, etc.) find the cheapest rate credit card available.
Bank________________________ Rate____________
Make certain to turn your work in by UPLOADING IT. The name of the file you submit should be Ch 5 Credit Card Mini Research

Develop Consumer Insights using Google Analytics Assignment Assignment Descripti

Develop Consumer Insights using Google Analytics Assignment
Assignment Description
This assignment is to use Google Analytics to develop consumer insights into an e-commerce site. Google Analytics, commonly known as GA, is a web analytics tool that collects, measures, and analyzes website data. You will use GA Version 4, the latest iteration of Google Analytics, where you will use GA4 to develop user insights from an e-commerce demonstration website, the Google Merchandise Store. The Google Merchandise Store is an e-commerce site that sells Google-branded merchandise. It contains data typical of what you would see for an e-commerce site.
To access the demo account, click the Google Analytics 4 property: Google Merchandise Store (web data) link: If you already have a Google account, you are prompted to log in to that account. If you don’t have a Google account, you are prompted to create an account and then log in. First, get oriented to the GA4 interface by taking a guided tour. Then, follow the instructions in each blue box.
This assignment will be graded based on the thoroughness and sophistication of your analysis, the quality of your recommendations, and the clarity and organization of your report.
Assignment
Provide answers to the following ten data analysis questions in a Word document. Include one or more screenshots of the relevant Google Analytics page to support your answers.
For the first six questions, you will provide an overview of the website activity of the Google Merchandise Store users from September 1, 2023 to January 31, 2024.
1. For the five months, September 1, 2023 to January 31, 2024, using the Acquisition report, describe insights regarding the source and medium that led a user to arrive at the Google Merchandise Store. The source represents the publisher or inventory source from which traffic originated. For example, users who return to your website from Google Search show as “google” in the Session source dimension. Other examples include “youtube” and “gmail.”
The medium is the method for acquiring users to the Google Merchandise Store. Examples include:
• ‘affiliate’: users who click a link through an affiliate program
• ‘cpc’: (short for cost-per-click) users who click a paid advertisement
• ’email’: users who click a link in an email marketing campaign
• ‘organic’: users who click a link from a search engine
• ‘referral’: users who click a link on a website (e.g., a link in a video description)
• ‘(none)’: direct traffic
Analyze the trends in user acquisition from these sources and mediums. Were there any noticeable patterns or anomalies? Provide screenshots to support your analysis.
2. For the five months, September 1, 2023 to January 31, 2024, using the User Attributes Report, provide insights on the Google Merchandise Store’s user demographic data (country and city). Were there any noticeable patterns or anomalies? In addition, give screenshots to support your analysis.
3. For the five months, September 1, 2023 to January 31, 2024, using the Tech Report, provide insights on the Google Merchandise Store’s user platform/device data (the browser from which user activity originated; the mobile device from which user activity originated; and the device category from which user activity originated—categories include ‘desktop,’ ‘mobile,’ and ‘tablet’). Based on your analysis, propose strategies for optimizing user experience and acquisition across these platforms and devices in the upcoming year. In addition, provide screenshots to support your analysis.
4. For the five months, September 1, 2023 to January 31, 2024, using the Tech Report, provide insights on the Google Merchandise Store’s methods by which users accessed its website. Platforms include ‘Android,’ ‘iOS,’ and ‘Web.’ How does user activity compare across these platforms? Provide screenshots to support your analysis.
5. For the five months, September 1, 2023 to January 31, 2024, using the Monetization Report, provide insights on the top ten e-commerce item purchases by items viewed. Analyze the conversion rate of views to purchases for these top ten items. Which items have the highest and lowest conversion rates? Provide screenshots to support your analysis.
6. For the five months, September 1, 2023 to January 31, 2024, using the Retention Report, provide insights on the new and returning users. Based on your analysis, propose strategies for improving user retention in both new and returning users. Provide screenshots to support your analysis.
7. Active users are engaged on your website over a specific period. GA4 automatically collects active user data and can access it in your engagement reports. Active users are defined as follows:
• 1-Day Active Users: Distinct users who visited your site over the past day, including the last day in the report range. This is synonymous with the term “Active users.”
• 7-Day Active Users: Distinct users who have visited your site over the past seven days, including the last day in the report range.
• 30-Day Active Users: Distinct users who have visited your site over the past 30 days, including the last day in the report range.
Using the Engagement Report, find the number of active users (1 Day, 7 Day, and 30 Day) during January 2024. What conclusions can you derive? What do they indicate about user engagement? Please provide a screenshot to support your analysis.
8. User stickiness refers to active users based on how frequently they access your site. In particular, user stickiness refers to how many users visit your site daily, weekly, and monthly. Using the Engagement Report, provide a snapshot of the following ratios for the month of January 2024:
• Daily active users (DAU)/Monthly active users (MAU)
• Daily active users (DAU)/Weekly active users (WAU)
• Weekly active users (WAU)/Monthly active users (MAU)
What do these ratios indicate regarding user retention? Based on your analysis, propose strategies for improving user stickiness and retention.
9. The Google Merchandise Store has invested in a targeted marketing campaign to attract new users to its online store from November 21, 2023 – January 31, 2024. Using the Acquisition Report, did the Google Merchandise Store attract more or fewer new users from November 21, 2023 – January 31, 2024, compared to the preceding period, September 12, 2023 – November 20, 2023? Propose strategies for improving user acquisition based on your analysis of the campaign’s performance. Provide screenshots to support your analysis.
10. Continuing using the Acquisition Report from November 21, 2023 – January 31, 2024, compared to the preceding period, September 12, 2023 – November 20, 2023, provide insights on user acquisition by channel over these time periods. Based on your analysis, propose strategies for optimizing user acquisition for each channel in the upcoming year. Provide screenshots to support your analysis.
Comments from Customer
To get to site click on Google Analytics 4 property link. (Sign into Google)
Once in site. On top left next to “Analytics” there is All Accounts tab with drop down. Click it. In search box type “Google Merch”. It will be 1st selection called GA4 – Google Merch Shop. Select this. Once loaded, on left select reports.
On top right there are dates. Ensure you change dates to reflect September 1, 2023 to January 31, 2024.
Please let me know if this is feasible.

Using a strategic plan for the company Samsung Include the following: Summarize

Using a strategic plan for the company Samsung
Include the following:
Summarize the threats and challenges you have identified within the current strategic plan.
Determine how to execute the strategic initiatives in order to address the threats and challenges.
Explain proposed process improvements.
Assess whether additional resources are needed.
Describe how resources should be used in the application of the strategic plan.
Utilize KPIs to justify the financial investment and to measure the success of the proposed improvements to the strategic plan.
Justify your recommendations based on anticipated Return on Investment (ROI).

Research the company Samsung and create sample strategic plan Be sure it include

Research the company Samsung and create sample strategic plan Be sure it includes the various components of a typical strategic plan. Reference Figure 1.1 “Identifying a Company’s Strategy—What to Look For”
Identify in 275 words what the plan does well, in addition to areas for improvement.
Discuss whether the plan:
Clearly states where the organization is going and how it will get there
Evaluates the organization’s external and internal environments
Includes a people plan and addresses achievement of a diverse workforce
Includes corporate social responsibility and environmental sustainability

Discussion #5: The COVID-19 Discussion Series Part II – Trade Barriers and Suppl

Discussion #5: The COVID-19 Discussion Series Part II – Trade Barriers and Supply Chain Resilience
Those of us who lived through the COVID-19 pandemic will always remember how vulnerable we felt due to lack of medical care and supplies. Going forward, medical supply chains will have to make significant changes to mitigate this kind of crisis in the future.
For this final discussion forum of the course, let’s consider what adjustments medical supply chains will have to make to improve their resilience. In Chapters 14 through 26 of The New (Ab)Normal, you learned about technologies, management strategies, and geopolitical issues that will shape the supply chains of the future, including future technologies and trends that have not as yet emerged. Putting aside the content in Chapter 19, which deals directly with medical supply chains, what other technologies, strategies, or issues discussed in the latter half of the book might impact medical supply chains? For your original discussion thread post, pick one of these “topics” and provide your ideas on how that might be applied to medical supply chains. For example, pulling ideas from Chapter 21, what regulations or laws have or should be put in place to shore up the U.S. medical supply chain, in your opinion?
For your response post, discuss the pros and cons of another student’s considerations in medical supply chain resilience. Please be respectful of your colleagues and exhibit proper Netiquette with your post – see syllabus for details.
Include page numbers (where appropriate) when discussing content from the book.
Book:
Sheffi, Y. (2020). The New (ab)normal: Reshaping business and supply chain strategy beyond covid-19. MIT CTL Media.

Discussion #5: The COVID-19 Discussion Series Part II – Trade Barriers and Suppl

Discussion #5: The COVID-19 Discussion Series Part II – Trade Barriers and Supply Chain Resilience
Those of us who lived through the COVID-19 pandemic will always remember how vulnerable we felt due to lack of medical care and supplies. Going forward, medical supply chains will have to make significant changes to mitigate this kind of crisis in the future.
For this final discussion forum of the course, let’s consider what adjustments medical supply chains will have to make to improve their resilience. In Chapters 14 through 26 of The New (Ab)Normal, you learned about technologies, management strategies, and geopolitical issues that will shape the supply chains of the future, including future technologies and trends that have not as yet emerged. Putting aside the content in Chapter 19, which deals directly with medical supply chains, what other technologies, strategies, or issues discussed in the latter half of the book might impact medical supply chains? For your original discussion thread post, pick one of these “topics” and provide your ideas on how that might be applied to medical supply chains. For example, pulling ideas from Chapter 21, what regulations or laws have or should be put in place to shore up the U.S. medical supply chain, in your opinion?
For your response post, discuss the pros and cons of another student’s considerations in medical supply chain resilience. Please be respectful of your colleagues and exhibit proper Netiquette with your post – see syllabus for details.
Include page numbers (where appropriate) when discussing content from the book.
Book:
Sheffi, Y. (2020). The New (ab)normal: Reshaping business and supply chain strategy beyond covid-19. MIT CTL Media.