The perceptual map in Chapter 7 of the text presented a few name brands and thei

The perceptual map in Chapter 7 of the text presented a few name brands and their respective position in consumers’ minds in the pain-reliver portion of the pharmaceutical industry. If a perceptual map was drawn for the automobile industry, using price as the vertical axis and economy of usage, as the horizontal axis, name a brand of car and describe where on the chart it would be located. Explain your choice and placement.

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