Below are 3 personal ads. Your assignment is to analyze the intent and strategy

Below are 3 personal ads. Your assignment is to analyze the intent and strategy of the advertisers from a social-psychological perspective. Please describe the social-psychological principles you believe apply to the strategy of each ad, bringing in research findings or things you have learned in class as much as possible (some things that might apply to the strategy of the writer: Are they using strategies related to initial attraction, are they looking for someone who is similar or complementary, do any of the theories of interpersonal attraction apply? Does evolutionary theory apply to the ad? Why or why not?). Some questions you can discuss in regard to the ads are:
1. What theories and concepts apply to the strategy of each ad? Why?
2. Based on the concepts and research discussed in class, do you think each ad is going to be effective in attracting the desired mate? Why or why not?
3. After analyzing the three ads, discuss how they compare. Do men and women seem to want different things? Do the theories and concepts discussed in class apply to the heterosexual and same-sex ads in the same way? Explain your answers. (you can respond on the back of this sheet)
4. The ads below are from older, more traditional dating sites. More recently, people who are on the dating market are using mobile apps such as Tinder, Bumble, Hinge… Usually these apps allow less information to be posted. Do you think the types of sites/apps people use impact dating outcomes? Explain.
Advertisement 1: Woman seeking Man
Looking for my happily ever after – 26
age : 26 body : curvy height : 5’6″ (167cm) status : divorced
Hi there!
I’m a sweet and loving woman who has not had the best of luck with relationships over the years. But it’s time for a change. I’m looking for someone who wants a long term relationship. I’m college educated and getting my masters degree. I have a full time job and a car. I like cooking and baking and going on adventures. As well as cuddling up and watching a good movie or binge watching a TV show on Netflix.
You are confident, employed, have a car and a place to live. You are funny and sweet and honest, and know how to be romantic from time to time. If this sounds like you please respond with some of about yourself and a picture. Your picture gets mine 🙂
Advertisement 2: Man seeking Woman
Intelligent and Introverted seeks same – 27
As the title implies: I’m an intelligent (curious) person who is also an introvert. I enjoy my “me” time, though I do also like going out on the town. I love exploring and learning but, at the same time, I’m not interested in showing off or bragging about it. My life is quiet–I’m an old man at heart–and I enjoy good books, nice discussion and love over other pastimes.
I’d like a partner who was focused, intelligent, soft-spoken though possessing a fiery passion. Someone in decent shape, both mentally and physically, who is looking for something interesting, a little off the beaten path.
Advertisement 3: Woman seeking Woman
Looking for someone special – 24 (Covington, WA)
age : 24 body : big height : 5’5″ (165cm)status : single
I’m a 24 year old woman; red hair, blue eyes, and BBW. I can’t believe I’m resorting to Craigslist to try to find someone, but here it goes…
I’m very sweet, kind. giving, gentle, nerdy, and funny. I love cooking, baking, watching movies, going to the ocean, photography, and spending time with friends. I listen to a lot of rock/metal, new music, alternative, and even country. My current favorites shows are Doctor Who, Supernatural, Shameless, Big Bang Theory, and I always have loved Frasier. I’m a HUGE Seahawks fan, and would hope you are too. I very rarely miss watching the game! I am also a coffee fanatic; it’s a culture to me, as is vaping 🙂 I am also working very hard to lose weight, but I have a long way to go. I have a very pretty face, but great body is taking some time!
I’m looking for a woman who shares my interests, and who would be interested in chatting/getting to know each other for a little while before we meet. Last time I met someone immediately it didn’t go well. I’m hoping we can get to know each other, then meet and see if there is chemistry. I am NOT interested in men, married couples, or one night stands. I’m looking for something that could potentially grow into a serious relationship. Proper grammar is a must, and you must preferably be between 22 and 28 years old. Gotta be okay with the fact that I am a bigger girl — at least I’m a great cuddler!
If any of this sounds like you, I’d love to hear from you! Hope we can chat soon 🙂
I HAVE UPLOADED SOME POWERPOINT AND VIDEOS PROVIDED BY THE TEACHER TO GUIDE STUDENTS THROUGH THE MODULE
LINK TO VIDEOS:
LINK #1 :

Link #2: