Outlined below are the details of the assignment you will be required to work on

Outlined below are the details of the assignment you will be required to work on. Assignment: Research, analyze and present your key conclusions on the emerging industry listed below. Output format: MS Powerpoint (10-15 slides). You will be expected to do an oral presentation of the assignment for 15-20 mins. Topic: Online Grocery Delivery: Refers to delivery platforms (applications/ websites) that do grocery delivery with products sourced from supermarkets, groceries etc; Meal kit and prepared meal delivery are out of scope. Assignment Guidelines and Content The assignment should focus on the following three elements, highlighting key characteristics of the industry and your own conclusions (as applicable). Use your creativity in coming up with the presentation format (this will usually be a mix of text, table, images, etc.) and headers/sub-headers. Provide data and graphs to back up your points, as and when required. Do NOT directly copy-paste content from other sources. You are expected to paraphrase and write in your words. Your focus should be on the US market, so use examples/data relating to the US. However, in the absence of data, you can focus on the global context or use proxies. 1. Overview Provide a brief overview of the technology and benefits. This should cover items such as: – What is this trend? Provide a good understanding of the emerging industry to the reader and briefly explain WHY this industry is important to be watching and how it could change/revolutionize our world. What are the key segments? Identify the key segments of the industry (e.g. some segments of the Remote Work Tools industry would be Collaborative design, Project management, and Video conferencing) and map a few leading players under each segment. At least 10 companies in total should be mapped. – Enablers – Why is it happening? The section should describe the forces, either business, technological, regulatory, social, or otherwise, that have enabled the emergence of the industry in question. What are the key technologies, or moments in time that have allowed this industry to form? – Demand Drivers – Why is there a demand for this type of service or product? Factors pushing this industry towards growth and commercialization. – Risks What factors could pose a threat to industry growth? You may refer to the following example to understand these concepts better. E.g. Shared mobility Enablers: High mobile penetration, development in mobile payments, development in rating/review systems, GPS, supply-demand algorithm, regulations etc. Demand Drivers: Preference for convenience, significant cost savings (vs. owning a vehicle), developed infrastructure (congestion, connectivity) and the availability of alternative transport methods 2. Business Model Analysis Identify and explain how companies in these industries generate revenue. This should cover elements such as: Revenue Model: How do companies in the industry make revenue? Customers: Identify the types of customers industry players cater to? Other important stakeholders along the value chain (e.g. suppliers)