Imagine that you’re on an excavation dig and stumble upon the remains of your mo

Imagine that you’re on an excavation dig and stumble upon the remains of your most valuable possessions. What would you find buried in the rubble? A mixtape? Some love letters? Polaroids? Locks from your first haircut? Old movie stubs from a first date? The keys to your first car?
Think about all of the items littered in this pit of curiosities and the rich histories that they carry with them. They’re your stories, of course. But they’re also part of a greater cultural narrative—they reflect values, fears, hopes, beliefs, etc.. Like DNA, each of these texts carries its own set of unique cultural codes—some for better and some for worse. If we take the time to read them, these codes can inform us about the world around us and our place within it.
For this project, you will present a visual analysis on the film of your choosing. Your goal: to identify a simple text in this world and deeply analyze its cultural implications. In other words, you’ll explore: what does this text say about (a) specific culture(s)? This analysis should gradually evolve from your basic observation of the text into a deeper conversation about its cultural commentary. The driving force of this assignment is your ability to think critically and selectively about your selected text within a broader cultural context.
Form: This will be a presentation of 3-5 minutes, (not counting the time of the video or commercial you are analyzing) in which you will discuss the elements of that visual and its message. There will also be a research aspect of this presentation: you need to demonstrate that you have not only done the research, but that you can connect the subject of your research to the film you are presenting.
Presentations will: 1. Demonstrate a clearly defined stance delivered through a well-placed thesis statement.
2. Avoid lengthy passages of description (I can either envision or quickly reference your
text, so do not waste time describing it in detail).
3. Effectively communicate the underlying message of the text (its cultural codes) and
your support of those messages through explanation of the elements.
4. Include respectful language
5. Demonstrate control and empowered critical thinking
6. Demonstrate an understanding of documentation of sources. You will use a minimum of three credible sources from the library databases. Include your sources as a Works Cited page with your written outline.
When planning your analysis, follow these steps:
1. Choose your film. The simpler, the better. This will be the foundation of your entire analysis.
2. Establish the target audience for the text that you are analyzing. How can you tell? Get specific in
figuring out exactly who this film appeals to. Investigate why it appeals to that particular demographic.
3. Determine specific cultures associated with the target audience. These might be sub-cultures, counter
cultures, pop cultures, cults, maybe even entire continents. The idea is to get specific about the culture
so that your analysis remains focused and your research remains relevant.
3. Establish the medium and distribution: Where and when do people encounter this text? Is it
online? A film? Consider the rating. Explain how this medium lends to your “reading” of the messages it carries
4. Establish the cultural codes. Identify what message the text sends to its intended audience.
The ideal X should be/do/have Y.
Note: You may identify as few or as many cultural codes as you deem necessary so long as you analyze them thoroughly.
5. The majority of your analysis should expose why you feel the way that you do about any cultural codes that the text communicates.
6. Get clear about what viewers of your presentation should take away about the text you have analyzed. This presentation should be succinct, with the elements you are analyzing clearly identified and discussed. Limit the number of elements you are using to support your thesis: it is better to go deep than to go wide.
7. Structure your presentation. Figure out what evidence you will include and in what order you will present the evidence. Remember to consider your purpose, your audience, and your topic.
In addition to your video, there will also be a written submission of a short outline of your presentation with a thesis statement and support statements, and a conclusion as to the cultural group the visual is targeting and why you think this.
Additional Instructions for the video:
1. Your video needs to be appropriate to the course. Use an appropriate vocabulary. This is still a college course and you should be respectful to your classmates.
2. Post your video on YouTube as “Unlisted” and email or Moodle message me the url so that I can grade it.
3. Your papers and videos are all due on the same date: November 14
here is a link of the rubric:
https://cctx.mrooms.net/pluginfile.php/341463/mod_assign/intro/Rubric%20for%20Oral%20Presentation%20of%20Nontraditional%20Text.pdf?time=1629743915754
I put that I need to talk between 3-5 minutes, so I think I have to make a video of myself talking, so maybe you can give like the presentation in the paper of what I’m going to say in the presentation for 3-4 minutes.

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